Senior Specialist - Paid Media - Remote

Overview

Join GoDaddy as our new Senior Specialist - Paid Media, showcasing your expertise in paid digital marketing to focus on omnichannel strategy, measurement, and account management.

In Short

• Work in partnership across teams to identify performance opportunities and craft media plans.
• Collaborate with strategy and local markets for channel mix recommendations.
• Identify potential audience and channel expansions for testing.
• Own paid media campaign budgets and collaborate on spend pacing.
• Manage data pulls and automate report building.
• Scrape and collate data from external sources.
• Cleanse and preprocess data for accuracy.
• Conduct exploratory data analysis to derive insights.
• Use statistical techniques and data visualization tools.
• Schedule automated report generation.

Requirements

• 3+ years of experience with multiple channels/platforms.
• Experience planning omni-channel tactics to achieve business goals.
• Experience in media planning and evaluation.
• 2+ years of hands-on experience with Google Analytics.
• 2+ years in Account Management or strategy role.
• Exceptional analytical skills and proficiency with data sets.
• Customer-centric view with a passion for insights.
• Strong self-starter, flexible, and able to drive initiatives independently.

Benefits

• Paid time off.
• Retirement savings options.
• Bonus/incentive eligibility.
• Equity grants.
• Competitive health benefits.
• Family-friendly benefits including parental leave.