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Senior Paid Media Specialist, EMEA - Remote

Posted 9 weeks ago
Marketing
Full Time
Ireland, UK

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Overview

dbt Labs is seeking a Senior Paid Media Specialist, EMEA to join our Revenue Marketing Team and drive growth in the region. This role will focus on executing and optimizing paid media campaigns to generate leads, accelerate pipeline, and fuel customer acquisition across EMEA.

In Short

  • Lead paid media for EMEA by managing paid search, paid social, and content syndication campaigns.
  • Oversee EMEA paid media budget, ensuring efficient allocation of resources for maximum ROI.
  • Track, analyze, and report on campaign performance, providing actionable insights to stakeholders.
  • Continuously optimize campaigns using A/B testing, audience segmentation, and performance analysis.
  • Optimize Google paid search campaigns by conducting keyword research and competitive analysis.
  • Partner with sales and regional teams to identify high-value target audiences.

Requirements

  • 5+ years of experience in paid media, including 4+ years in paid search, ideally in B2B SaaS.
  • Proven success in planning and executing paid media campaigns that drive leads and revenue.
  • Ability to think strategically while executing tactical campaigns.
  • Strong project management skills with the ability to handle multiple priorities.
  • Excellent communication skills and a knack for cross-team collaboration.
  • Knowledge of the sales funnel and effective marketing-sales alignment.

Benefits

  • Competitive Compensation
  • Equity stake
  • Unlimited vacation
  • Pension Coverage
  • Excellent healthcare
  • Paid Parental Leave
  • Wellness stipend
  • Home office stipend
dbt Labs logo

dbt Labs

dbt Labs, founded in 2016, is dedicated to empowering analysts to create and share organizational knowledge through the practice of analytics engineering. The company has developed the leading tool in this field, with a vibrant community of 100,000 members and 30,000 companies utilizing dbt weekly. dbt Labs is recognized for its innovative approach to analytics, advocating for code-based transformations and open-source software to enhance collaboration and transparency in data analytics. With a strong customer base that includes notable companies like JetBlue and Hubspot, dbt Labs is backed by prominent investors such as Andreessen Horowitz and Sequoia Capital, and is committed to fostering an inclusive and diverse workplace.

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