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Lead Marketing Media Specialist - Remote

Posted 2 weeks ago
Marketing
Full Time
Worldwide
$88,000 - $119,000/year

Overview

The Lead Marketing Media Specialist is responsible for developing and optimizing digital advertising strategies for strategic manufacturers on Amazon and other marketplaces, while leading a team of media specialists.

In Short

  • Drive strategy and management of sponsored ads activity.
  • Collaborate with account teams to develop digital media plans.
  • Mentor and develop a team of Media Specialists.
  • Oversee client performance and ensure strategy alignment.
  • Conduct reporting and analysis of campaign performance.
  • Identify marketing challenges and implement solutions.
  • Stay updated with digital advertising trends.
  • Research competitive landscape for effective targeting.
  • Optimize advertising strategies for maximum performance.
  • Manage multiple projects and priorities in a fast-paced environment.

Requirements

  • 5+ years of marketing experience.
  • Experience with digital marketing and Amazon Advertising.
  • Excellent communication skills.
  • Proficiency in Microsoft Office Suite.
  • Ability to analyze large data sets.
  • People management or mentoring experience.
  • Certification in Amazon Advertising is a plus.
  • Post-secondary education or equivalent experience.

Benefits

  • Medical, Dental, Vision coverage.
  • Bonus opportunities.
  • PTO (Paid Time Off).
  • 401K plan.
Global Overview logo

Global Overview

Global Overview (GO) is a dynamic team that has been at the forefront of building businesses on Amazon for nearly two decades. With a diverse group of professionals including marketers, data scientists, and brand builders, GO leverages its extensive knowledge and experience to elevate partner businesses. The Business Development team within GO is rapidly growing and focuses on facilitating new partner brands across North America, utilizing in-depth Amazon business analysis and strategic insights to drive success for small and mid-sized brands. GO is committed to fostering strong relationships and delivering tailored solutions that meet the unique needs of each brand partner.

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