Vice President / Senior Vice President – Integrated Paid Media - Remote

Overview

FleishmanHillard is looking for a Vice President or Senior Vice President – Integrated Paid Media who is an expert at leading strategic planning and overseeing execution across paid social, paid search and integrated content strategy. This candidate must have strong understanding of how paid media can amplify and target content across media channels, deliver on client communications, marketing and related business objectives to ultimately benefit earned and owned communications efforts for our clients.

In Short

• Lead strategic planning and execution across paid media channels.
• Define go-to-market strategy for the paid media practice.
• Oversee planning, buying, managing, and optimizing paid media.
• Serve as client-facing paid strategy lead on key accounts.
• Build relationships with media vendors and partners.
• Educate stakeholders on paid media capabilities.
• Analyze and interpret data to measure campaign success.
• Manage a team and ensure deliverables are met.
• Stay current with industry best practices.
• Foster an inclusive work environment.

Requirements

• 10-15 years of experience in paid media planning.
• 5+ years of team or department management experience.
• Strong understanding of digital landscape and media channels.
• Experience with social media platforms and content marketing.
• Strong analytical skills and ability to interpret data.
• Excellent presentation and communication skills.
• Agency experience preferred.
• Ability to build and manage relationships with clients.
• Experience in media product and business development.
• Proficient in creating data visualizations and reports.

Benefits

• Hybrid work model with flexibility.
• Comprehensive medical, dental, and vision benefits.
• 401(k) matching.
• Paid time off.
• Inclusive work environment focused on diversity and equity.
• Opportunities for personal and professional growth.
• Recognition as a leading PR agency.
• Support for community service and contributions to inclusion.
• Access to a global network of professionals.
• Commitment to employee well-being.