Retention Manager - Remote

Overview

As the Retention Manager, you’ll be responsible for developing, executing, and optimising customer retention strategies that drive loyalty, reduce churn, and increase customer lifetime value.

In Short

• Develop and implement data-driven retention strategies across the customer lifecycle.
• Define and monitor key performance indicators (KPIs) such as retention rate, churn rate, and customer lifetime value.
• Design, execute, and optimise multi-channel campaigns focused on customer retention.
• Collaborate with product, customer support, and other relevant teams.
• Analyse campaign performance to identify trends and areas for improvement.
• Provide regular reports and actionable insights to the leadership team.
• Stay current with industry trends and best practices in CRM and retention marketing.

Requirements

• 3-5 years of experience in CRM marketing with a strong focus on customer retention.
• Experience with CRM systems and multi-channel marketing platforms.
• Demonstrated success in developing and executing retention campaigns.
• Knowledge of automation, segmentation, and personalisation strategies.
• Experience in both B2B and B2C environments is a plus.
• A strategic and creative mindset with a passion for enhancing customer experience.

Benefits

• Private healthcare
• Life insurance (four times your annual salary)
• Dental/optical care
• Matched pension contributions (5%)
• Income protection
• Remote working possibility
• £1,000 annual learning bursary
• 25 days holiday (plus bank holidays)
• Remote working kit
• Access to our platform, at no cost
• Additional 3 days community and charity leave each year
• Quarterly half days for Wellness leave
• Flexible bank holidays
• Gym discount