Marketing Manager for Board Director Programme - Remote

Overview

This role will develop and implement marketing campaigns to promote the Board Director Programme and its associated events and products in the APAC region.

In Short

• Create and implement a fully developed, integrated and multi-channel marketing communications plan.
• Profiling markets and building customer insight to create customer personas.
• Growing our pipeline of high-value prospects across the region.
• Developing and implementing marketing campaigns that drive pipeline development.
• Identifying and monitoring competitor programmes and market trends.
• Defining a value proposition and messaging strategy.
• Optimising marketing efforts through organic and paid search.
• Brokering alliances and partnerships with sponsors and media partners.
• Creating marketing collateral in various formats.
• Monitoring performance via Google Analytics.

Requirements

• Validated experience in a marketing role, ideally in professional services or media.
• Able to work independently and collaboratively.
• Project management skills with the ability to handle multiple projects.
• Strong analytical skills.
• Proficient with Google and relevant CMS, email marketing skills.
• Excellent written and spoken English.
• Technology savvy and able to adopt new technology solutions.

Benefits

• Generous annual leave.
• Medical cover.
• Inclusive parental leave packages.
• Well-being programme.
• Opportunities to give back to the community.