Remote Otter LogoRemoteOtter

Senior Digital Marketing Specialist - Remote

Posted 17 weeks ago
Marketing
Full Time
MA, USA
$75,000 - $110,000/year

Overview

Are you a Digital Marketing expert who is eager to take the next step in owning an overall paid and SEM strategy to support the brand and growth marketing teams?

If you’ve been in a digital marketing role for the past 3-5 years and are looking to take the next step in the planning and execution of digital advertising campaigns, search engine optimization, as well as the measurement and reporting of these activities from end-to-end, then this role may be for you!

Evolv’s mission is to help make places safer for people to live, work, learn, and play. We aim to help organizations detect potential threats, mitigate risk, and enhance safety using AI-powered security solutions with robust insights.

We’re searching for a Senior Digital Marketing Specialist who is a data-driven go-getter and biased towards action to join the Marketing team and make immediate impact. This role will report into the Brand team and be responsible for developing and managing a digital media strategy focused on traffic acquisition and brand awareness.

In Short

  • Participate in new hire orientation to understand company culture.
  • Meet with team members and stakeholders for collaboration.
  • Analyze past campaigns to attract and convert new accounts.
  • Audit the current website for optimization opportunities.
  • Develop and execute a comprehensive paid and SEO strategy.
  • Regularly report on KPIs including leads and conversion rates.
  • Optimize the website for conversion and work with the content team.
  • Research advertising trends and track competitor strategies.
  • Support lead generation and account engagement goals.
  • Continuously test and analyze digital campaign effectiveness.

Requirements

  • 3-5 years of experience in digital marketing.
  • Strong knowledge in digital marketing strategies including SEO/SEM.
  • Proven experience in planning and executing B2B campaigns.
  • Ability to analyze campaign performance and generate insights.
  • Creativity in developing engaging marketing offers.
  • Attention to detail in managing budgets and ROI.
  • Collaborative mindset to work with cross-functional teams.

Benefits

  • Competitive salary with bonus and equity options.
  • Flexible remote work options.
  • Opportunities for professional growth and development.
  • Collaborative and creative team environment.
  • Comprehensive benefits package.
Evolv Technologies Holdings logo

Evolv Technologies Holdings

Evolv Technologies Holdings, Inc. is dedicated to enhancing public safety through innovative security technology. The company fosters a culture rooted in authenticity, kindness, courage, drive, and fun, providing employees with the opportunity to make a meaningful impact. Evolv thrives in a supportive and collaborative environment that encourages creativity and challenges the status quo. Committed to diversity and inclusion, Evolv is an Equal Opportunity Employer that prohibits discrimination and harassment of any kind, ensuring a welcoming workplace for all individuals.

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