Field Marketing Leader - EMEA - Remote

Overview

We are seeking an experienced, customer-focused marketing leader to join our Field Marketing team in EMEA. As a key member of the Test & Measurement marketing organization, you will be responsible for collaborating closely with our EMEA field marketing and local sales teams to drive engagement, pipeline, and revenue across our customers in EMEA. The ideal candidate will possess knowledge of the test & measurement industry, a consistent track record of successful marketing plan deployment, and the ability to drive business growth through sales and marketing partnership.

In Short

• Be a trusted partner to EMEA sales & marketing leadership by understanding and supporting the needs of the region through careful planning of marketing strategies and programs that accelerate pipeline and revenue growth.
• Partner closely with regional sales leadership and account managers to understand the country business goals, related account landscape, and specific goals identified to achieve revenue growth.
• Identify marketing strategy needed and collaborate with the greater marketing and BU teams across the globe to identify activities and develop the strategy, tactics, messaging, and enablement to drive effective marketing activation in the region.
• Leverage customer intimacy, sales relationships, and knowledge of regional preferences to provide localization needs and ensure regional relevancy of marketing and event efforts.
• Apply knowledge of industry and related associations, partners, and third-party media to enhance awareness and ensure we are reaching local customers.
• Lead regional sales communications to ensure sales awareness and uptake of marketing campaigns, content, and local events.
• Ensure activity effectiveness and demand growth by actively checking in with sales and monitoring reports in SFDC.

Requirements

• Bachelor's Degree or equivalent experience plus 8+ years of marketing and/or sales experience.
• Salesforce / CRM experience preferred.
• Located in France and French speaking.
• Confident English language knowledge in oral and written.

Preferred Qualifications that Set You Apart:

• Experience in a multinational environment.
• Knowledge of account based marketing.
• Sales enablement and sales collaboration experience.

Benefits

• Collaborative team and kind work environment.
• Flexible working hours.
• Supportive atmosphere, team buildings, and other company events.