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Media Analytics Associate - Remote

Posted 10 weeks ago

Overview

EDO is the TV outcomes company. Our leading measurement platform connects convergent TV airings to the ad-driven consumer behaviors most predictive of future sales. EDO empowers the advertising industry to maximize media impact, optimize creative performance, and know the fair value of every impression — across linear and streaming for an increasingly programmatic world. By combining immediate engagement signals with world-class decision science and vertical AI, EDO equips industry leaders with syndicated, investment-grade data that aligns media to business results — with detailed competitive, category, and historical insights. Leading brands, agencies, networks, streamers, and studios trust EDO’s TV intelligence to know what works.

In Short

  • Manage client accounts as the day-to-day EDO point person for the research and insights teams at TV Networks and Fortune 500 advertisers.
  • Develop standard reporting and custom analyses for advertiser clients that highlight the power of EDO in optimizing advertising creative and media decisions.
  • Proactively deliver advertising category and brand-level insights to TV Networks that can be used to help drive TV ad sales.
  • Contribute to expansion of EDO Convergent TV measurement through managing first party ad tags and site pixels, and troubleshooting where needed.
  • Understand our clients’ needs and determine new ways to present EDO data in compelling ways that match those needs.
  • Ensure that clients are deriving maximum value from the EDO partnership to ensure high client satisfaction, renewals, and account growth.
  • Support the sales and business development process by producing analyses and marketing collateral for new business presentations.
  • Work with the EDO product team, engineers and data scientists to plan and prioritize features. Work with the data quality team to maintain data accuracy and completeness.
  • Understand and stay on top of changing industry dynamics and the competitive landscape.

Requirements

  • One to three years of experience in advertising/marketing research, corporate strategy, or consulting, preferably with interest or experience in the Media and Entertainment industry.
  • Exposure to R and SQL preferred, with interest in expanding skills with these tools.
  • Experience with pixel tagging process for either ads and/or site activity is a plus.
  • Ability to write and deliver presentations and reports that present our information in a succinct and usable manner - i.e. a great storyteller.
  • Highly comfortable with client engagement, and able to present analytics results to clients.
  • Passion for movies, TV and advertising is a plus.
  • Versatility, i.e., the ability and willingness to wear multiple hats and switch gears frequently.
  • A self-starter who is comfortable with ambiguity, and who has the desire to be part of a fast-growing, exciting, and nimble start up company.

Benefits

  • Mid-stage equity and competitive salary
  • Flexible Time Off
  • Medical, dental and vision coverage, deeply discounted by EDO
  • 401(k) plan, FSA, HSA
  • Commuter Benefits
  • When in an office, employee meals, snacks, and more

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