Marketing Manager - Remote

Overview

At Diverge Health we are a team of entrepreneurs passionate about improving health access and outcomes for those most in need. We partner with primary care providers to improve the engagement and management of their Medicaid patients, providing independent practices access to specialized resources and clinical programs to address medical, social and behavioral patient needs. Our care ecosystem is equipped with enhanced technology and data interfaces to enable provider and patient success in a value-based environment. Guided by our core values of humility, continuous learning and feeling the weight, our team is on a mission to strengthen communities from within, unlocking people's ability to live their healthiest lives.

In Short

• Partner effectively cross-functionally to understand and prioritize asset needs across key areas of our business in support of the creation of patient, provider, payer and talent market-facing assets that enable our continued success.
• Lead content creation efforts, including blog posts, website copy, email newsletters, white papers, case studies, and other marketing materials.
• Ensure consistent brand messaging across all communication channels.
• Work with external partners as necessary to develop impactful creative assets.
• Serve as the key liaison with marketing vendors and partners, acting as both a translator of business needs as well as a liaison with our internal organization to support project and campaign execution across multiple domains of work.
• Support sourcing of critical contract resources in support of design and execution needs ongoing.
• Partner effectively with the Talent Acquisition team in showcasing Diverge Health as a great workplace, highlighting our unique culture and values through various social and professional channels.
• Develop talent personas, creating key value propositions and underlying messaging that continue to support our ability to interact across key talent pools.
• Support the design and execution of key employee-facing communications across multiple channels; advise on cadence and structure of updates that keep our diverse and geographically dispersed team connected to our business progress as well as mission.

Requirements

• 5+ years of in-house marketing experience, with a strong background in creating impactful campaigns and materials.
• Familiarity with the unique challenges and opportunities in healthcare marketing, particularly in the Medicaid and Medicare space.
• Knowledge of the healthcare industry, with specific knowledge of Medicaid, Medicare, and value-based care models.
• Strong preference for candidates with graphic design experience, with the ability to create professional materials from scratch.
• Proven ability to develop and execute marketing strategies that drive engagement and brand loyalty.
• Excellent written and verbal communication skills, with the ability to collaborate effectively with cross-functional teams and external partners.
• Strong attention to detail and the ability to manage multiple projects simultaneously, ensuring timely and budget-conscious deliverables.
• Ability to create visually appealing materials from concept to execution.

Benefits

• Opportunity to work in a mission-driven organization focused on improving healthcare access.
• Collaborative and supportive team environment.
• Flexible working arrangements.
• Professional development opportunities.