SEO Content Specialist - Remote

Overview

The SEO Specialist oversees the development, strategy and execution of key initiatives to optimize natural search performance across the DSG family of websites, working cross-functionally with various teams to ensure brand consistency and effective SEO strategies.

In Short

• Oversee SEO strategy and execution for DICK’S Sporting Goods websites.
• Collaborate with merchandising, production, and marketing teams.
• Write and optimize customer-facing content.
• Analyze web metrics to develop effective strategies.
• Manage SEO projects and ensure adherence to timelines.
• Identify traffic-driving keywords and track rankings.
• Serve as the subject matter expert for SEO.
• Communicate SEO best practices across teams.
• Proofread and ensure content accuracy.
• Assist in technical integration of content.

Requirements

• Bachelor's Degree in English, Communications, Marketing, or Journalism preferred.
• 1 - 3 years of experience with at least 2 years in editorial roles.
• Proficiency in Microsoft Word, Excel, and PowerPoint.
• Strong understanding of SEO principles.
• Excellent writing and communication skills.
• Ability to analyze data and develop strategies.
• Experience with SEO tools.
• Ability to work collaboratively in a team.
• Attention to detail and adherence to style guides.
• Creative problem-solving skills.

Benefits

• Competitive salary range of $47,300 - $78,900.
• Generous suite of benefits.
• Opportunities for career advancement.
• Inclusive and diverse work environment.
• Regular pay reviews to ensure equity.
• Supportive company culture focused on personal growth.
• Access to resources for professional development.
• Incentive and equity components in compensation.
• Commitment to community and sports.
• Work with a passionate team dedicated to athletes.