Senior Director, Marketing Center Head, Bioprocessing - Remote

Overview

The Senior Director, Marketing Center Head will lead the marketing strategy for Lonza Bioprocessing, overseeing all marketing functions and driving brand recognition and revenue growth.

In Short

• Define and drive global marketing vision and strategy.
• Lead and develop a high-performing marketing team.
• Oversee product lifecycle from ideation to end-of-life.
• Direct comprehensive marketing campaigns and branding initiatives.
• Collaborate with sales to create sales enablement tools.
• Partner with R&D to identify new market opportunities.
• Establish and track marketing performance indicators.
• Conduct market research and competitive analysis.
• Manage new product introductions and financial analysis.
• Ensure ethical business practices and environmental respect.

Requirements

• Bachelor's degree in Marketing, Life Sciences, Business, or related field.
• Preferred MBA or advanced degree.
• Extensive marketing experience in biotechnology or life sciences.
• Advanced experience in senior leadership roles.
• Exceptional strategic thinking and communication skills.
• Deep understanding of the full marketing mix.
• Strong analytical skills for market analysis and ROI measurement.
• Proficiency in CRM and marketing automation platforms.
• Ability to thrive in fast-paced environments.
• Proven success in developing global marketing strategies.

Benefits

• Opportunity to lead impactful marketing strategies.
• Work in a global leader in life sciences.
• Collaborate with talented professionals.
• Own your career and contribute to meaningful work.
• Access to professional development opportunities.
• Be part of a company that values ethics and responsibility.