Senior Analyst - Marketing Analytics - Remote

Overview

Crossmedia is seeking a passionate, collaborative, and adaptable Sr. Analyst to join our Analytics group, focusing on data analysis, measurement, and storytelling to drive media effectiveness for our clients.

In Short

• Join a values-based organization committed to media transparency.
• Drive analytics excellence and promote data-driven decision making.
• Collaborate with various teams to enhance client strategies.
• Transform raw data into engaging visuals and compelling stories.
• Conduct quantitative and qualitative consumer and market research.
• Utilize media measurement approaches for optimal budget allocation.
• 2-3 years of experience in marketing analytics required.
• Hands-on experience with media research tools and statistical techniques.
• Flexible hybrid work environment.
• Competitive salary and comprehensive benefits.

Requirements

• 2-3 years of experience in marketing analytics.
• Experience creating data visualizations and dashboards.
• Familiarity with media research tools like YouGov and Nielsen.
• Hands-on experience with marketing mix modeling and multi-touch attribution.
• Knowledge of statistical techniques such as regression and forecasting.
• Familiarity with programming languages (R, Python, SQL) is a plus.

Benefits

• Hybrid work flexibility.
• Open/Flexible PTO policies.
• Paid sabbatical at significant milestones.
• Healthcare options and mental health support.
• 401(k) with company match.
• Generous paid parental leave policy.
• Tuition reimbursement and learning programs.
• Support for diversity and inclusion initiatives.