Director of Digital & Social Media - Remote

Overview

The Director of Digital & Social Media at Common App will drive a strategic, mission-driven digital presence that enhances the organization's brand visibility and audience engagement in the higher education sector.

In Short

• Lead a team focused on digital marketing and social media strategies.
• Oversee website strategy and social media channels.
• Manage content development and SEO efforts.
• Conduct performance analysis of digital campaigns.
• Collaborate with internal partners for strategic alignment.
• Ensure digital strategies align with organizational priorities.
• Drive improvements in digital and social media platforms.
• Provide visionary leadership in audience segmentation.
• Utilize data analysis to inform decision-making.
• Foster a collaborative team environment.

Requirements

• Bachelor’s degree in Marketing, Communications, or Business.
• 8-10 years of experience in strategic communications or marketing.
• 6-8 years of experience leading high-performing teams.
• Proficiency with advertising platforms like Meta Ad Manager.
• Deep knowledge of digital and social media trends.
• Ability to analyze and interpret social media data.
• Strong project management skills.
• Exceptional verbal and written communication skills.
• High degree of emotional intelligence and interpersonal skills.
• Ability to work collaboratively and meet challenges.

Benefits

• Work-Life balance with a virtual-first office.
• Paid Time Off (PTO) and holidays.
• Monthly stipends for remote work and mobile needs.
• Health insurance options and wellness programs.
• Career development opportunities and professional growth.
• 403(b) retirement plan with company contributions.
• Performance-based bonuses.
• Support for mental health and well-being.
• Comprehensive benefits package.
• Collaborative and creative work environment.