Choose is a dynamic startup founded by three childhood friends, Timothée, Thibaut, and Vincent, who are passionate about technology, design, and meaningful projects. The company operates a mobile application that showcases beautiful brands and their stories in a concept store atmosphere. Choose is dedicated to promoting creative brands that are socially engaged and focused on sustainability, transparently sharing their commitments to positive initiatives. The company supports brands in their acquisition and visibility strategies, connecting them with an engaged community of curious users. With a strong emphasis on delivering a high-quality mobile app, Choose has been recognized as one of the top 50 startups to work for in 2024 by Elinoï, and it aims to become a leader in the discovery shopping space globally.