Manager, Paid Media - Remote

Overview

As the Manager, Paid Media, you will own the global strategy and optimization of all paid media campaigns across various channels, working closely with regional marketing teams to align campaigns with business goals and maximize ROI.

In Short

• Develop and execute multi-channel paid media strategies.
• Provide strategic guidance to regional teams for global paid media programs.
• Manage North America campaigns across various platforms.
• Utilize AI-powered solutions to enhance campaign performance.
• Collaborate with content and creative teams for ad development.
• Deliver insightful reports on global performance.
• Monitor performance metrics and provide actionable insights.
• Lead A/B testing strategies for campaign improvement.
• Drive execution of audience segmentation and tracking.
• Stay updated on digital advertising trends.

Requirements

• 5+ years of experience in paid media, preferably in B2B SaaS or tech.
• Proven track record of managing six-figure budgets.
• Deep expertise in Google Ads and LinkedIn Campaign Manager.
• Strong analytical skills with tools like Google Analytics.
• Excellent communication and project management skills.
• Experience with account-based marketing (ABM) is a plus.
• Familiarity with the accounting or audit industry is a bonus.

Benefits

• Work in a leading Fintech company with a global presence.
• Opportunity to lead and innovate in paid media strategies.
• Collaborative work environment with various teams.
• Flexible work arrangements (hybrid model).
• Access to industry-leading tools and resources.