Martech Manager - Remote

Overview

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

In Short

• Work with internal growth & martech teams to understand end-user requirements/use cases and translate them into effective technical solutions.
• Lead the implementation & integration of marketing tools (Braze, Adjust, GA 360) with app & internal tools.
• Serve as super-user and product evangelist for various digital tools.
• Lead user acceptance testing and correct any issues that arise.
• Build a cost-effective marketing support plan to improve marketing efficiency.
• Write strong briefs for development teams to execute.
• Track and monitor the technical development and build process.
• Analyze complex data sets to develop actionable insights for marketing growth.
• Collaborate with Data Science, Analytics, and Marketing teams for customer segmentation frameworks.
• Ensure compliance of marketing activity with internal guidelines.

Requirements

• 3+ years experience in product analytics & marketing automations.
• Bachelor's degree in Computer Science, Engineering, Mathematics or similar.
• Experience with A/B test tools, Google Analytics 360, and mobile attribution platforms.
• Experience in leading integration of marketing automation tools.
• Excellent analytical skills and ability to translate data into insights.
• Strong written & verbal communication skills.
• Experience with Python/SQL or other querying languages.
• Creative and enthusiastic with a hands-on approach.
• Ability to work in large, collaborative teams.

Benefits

• Opportunity to drive impact in the region while learning and growing.
• Work and learn from inspiring colleagues.
• Put your passion to work in a purposeful organization.
• Explore new opportunities to learn and grow every day.
• Work 4 days a week in the office & 1 day from home, with remote work options.
• Access to healthcare benefits and fitness reimbursements.