Referral Marketing Manager - Remote

Overview

The Referral Marketing Manager will lead the next evolution of the Care for Friends Program, enhancing its potential through strategic planning and innovative marketing strategies.

In Short

• Develop a strategic roadmap for the Care for Friends Program.
• Analyze current program performance for growth opportunities.
• Create engagement materials to drive participant action.
• Implement a marketing strategy to promote the program.
• Manage the Program Engagement Coordinator role.
• Lead targeted campaigns using data insights.
• Conduct A/B testing to optimize communication efforts.
• Collaborate with internal teams for consistent messaging.
• Monitor program KPIs and provide insights to stakeholders.
• Prepare reports on program successes and challenges.

Requirements

• Bachelor’s degree in Marketing or a similar field.
• Experience in program development and marketing strategy.
• Strong communication and analytical skills.
• Ability to thrive in a fast-paced environment.
• Proven track record of strategic planning and innovation.

Benefits

• Opportunity to build on a successful program.
• Lead initiatives that drive patient engagement.
• Collaborate with a passionate, cross-functional team.