Blue Acorn iCi is looking to hire an Adobe Journey Optimizer (AJO) Consultant who will be responsible for implementing and optimizing AJO workflows and campaigns for our clients. The Consultant will support data ingestion and audience creation in service of customer journey use cases. Additionally, this position acts as the liaison between business teams and the teams enabling customer journey workflows. The ideal candidate will have a deep understanding of AJO's integration with AEP (Adobe Experience Platform). The Consultant will also work closely with clients to understand their business objectives and then leverage real-time customer data to create personalized experiences.

In Short

Collaborate with clients to understand their business goals, marketing objectives, and customer journey requirements
Provide strategic recommendations on how to leverage Adobe Journey Optimizer for targeted customer engagement
Implement, configure, and test Adobe Journey Optimizer workflows
Design and develop personalized, automated customer journeys that drive customer engagement and retention
Monitor and assess the performance of Adobe Journey Optimizer campaigns and processes, identifying opportunities for improvement
Troubleshoot any issues related to platform configuration or performance and provide timely solutions
Analyze customer data and campaign performance to derive insights for further optimizing the journey
Serve as a subject matter expert, helping clients stay up to date with the latest features and capabilities
Work alongside internal teams to deliver integrated solutions
Communicate effectively with key stakeholders to ensure alignment and successful execution of marketing strategies

Requirements

Bachelor's degree in Marketing, Computer Science, or equivalent work experience
Hands-on experience with marketing automation platforms, including Adobe Journey Optimizer
Strong understanding of customer journey mapping, marketing automation, and personalized content delivery
Experience integrating Adobe Journey Optimizer with other systems (CRM, CMS, etc.)
Familiarity with data-driven marketing strategies, segmentation, and analytics
Strong problem-solving and troubleshooting skills
Excellent communication skills, both written and verbal, with the ability to present complex concepts to non-technical stakeholders
Ability to work independently and as part of a cross-functional team

Benefits

Competitive benefits package including medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more
Additional perks vary by location