Market and Consumer Insights Analyst - Remote

Overview

BetterHelp is on a mission to remove the traditional barriers to therapy and make mental health care more accessible to everyone. Founded in 2013, we are now the world’s largest online therapy service, providing affordable and convenient therapy across the globe. Our network of over 30,000 licensed therapists has helped millions of people take ownership of their mental health and change their lives forever. And we’re not stopping there – as the unmet need for mental health services continues to grow, BetterHelp is committed to being part of the solution.

In Short

• Lead research and reporting to inform global and domestic marketing strategy.
• Conduct consumer understanding research to build detailed customer personas.
• Partner across teams for insights that shape messaging and strategies.
• Deliver competitive insights by channel and analyze consumer trends.
• Create a testing tracker to evaluate ad messaging performance.
• Collaborate with Member Success team to identify user concerns.
• Own ongoing research initiatives, including surveys and brand health tracking.
• Lead monthly and quarterly reporting on consumer and market insights.

Requirements

• 3+ years of experience in consumer insights or market research.
• Experience in qualitative and quantitative research.
• Strong ability to synthesize findings into actionable insights.
• Comfortable using data tools like Excel and Google Sheets.
• Excellent communication and presentation skills.
• Experience working cross-functionally with various teams.
• A passion for understanding people and turning feedback into strategy.
• Curious and collaborative, eager to make an impact.

Benefits

• Remote work with in-person bonding experiences.
• Competitive compensation.
• Holistic perks program including free therapy.
• Excellent health, dental, and vision coverage.
• 401k benefits with employer matching.
• Opportunity to build something impactful.
• Provision of hardware or software to enhance productivity.
• A supportive community of co-workers.