Remote Otter LogoRemoteOtter

Growth Marketing Manager - Remote

Posted 7 weeks ago
Marketing
Full Time
Worldwide
$100,000/year

Overview

We’re looking for a passionate Growth Marketing Manager who is fascinated by the ways brands try to connect with their customers and loves driving results.

In Short

  • Creation and optimization of paid channel strategies for multiple brands.
  • Lead testing of channels like CTV, streaming audio, and direct mail.
  • Use data to drive investment decisions and optimize campaigns.
  • Collaborate with Brand, eCommerce, Retention, Creative, and Finance teams.
  • Manage monthly paid ad budget and make reallocation decisions.
  • Build cross-department relationships through consistent communication.
  • Monitor performance within paid platforms and look for improvement opportunities.
  • Stay updated on industry trends and make recommendations.
  • Oversee tracking, attribution, and reporting of channel performance.
  • Develop new ways of working with cross-department teams.

Requirements

  • 4-6 years’ experience in digital acquisition or growth marketing.
  • High proficiency in Google Analytics, Google Ads, and Facebook Business Manager.
  • Proven analytical ability to derive actionable insights from data.
  • Strong understanding of A/B testing fundamentals.
  • Exceptional attention to detail and strong communication skills.
  • Highly creative with experience in devising engaging digital campaigns.
  • Strong partnership and influencing skills.
  • Results-oriented and proactive individual.
  • Self-motivated strategic thinker.
  • Preferred experience in affiliate or CTV marketing.

Benefits

  • Eligible for a 5% annual bonus.
  • 401(k) with company match.
  • Vacation/Holiday Leave.
  • Medical/Dental/Vision coverage.
  • Life and AD&D Insurance.
  • Access to discounted beauty products.
  • Opportunities for growth and advancement.
Beauty Industry Group logo

Beauty Industry Group

Beauty Industry Group (BIG) is a global market leader in human hair extensions, renowned for its commitment to innovation, ethical sourcing, and best-in-class standards. The company champions self-expression through a diverse range of professional-grade products designed to enhance beauty and foster confidence. By empowering both stylists and consumers, BIG ensures that individuals can experience a profound sense of empowerment, whether in a salon or at home. The company is dedicated to inspiring unique and unapologetic expressions of self, transcending mere cosmetic enhancements.

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