Growth Marketing Manager, NBA & NFL Web3 Products - Remote

Overview

Join us at Dapper Labs, where we focus on the intersection of blockchain and gaming. Our flagship projects, including CryptoKitties, Disney Pinnacle, NBA Top Shot, and NFL All Day, are blockchain-based digital collectibles platforms that leverage sophisticated technology. You will play a pivotal role in a dynamic, fast-paced environment, continually deploying to an enthusiastic and global audience, helping to pioneer new territories in blockchain and entertainment.

In Short

• Growth Hacking for Web3 – Develop and execute growth experiments that use blockchain tech, gamification, and viral mechanics to bring in users and keep them engaged.
• Data-Driven Marketing – Own performance metrics (active users, conversion rates, retention) and use on- and off-chain analytics to optimize strategies.
• Digital Marketing Execution – Manage and scale campaigns across SEO, paid ads, social, email, content, and Web3-native platforms.
• Community-Led Growth – Partner with community teams to fuel word-of-mouth marketing, amplify user-generated content, and drive brand advocacy.
• Content That Converts – Work with content creators to craft high-impact social posts, blogs, newsletters, and videos that fuel user acquisition and retention.
• Launch & Activate Online Events – Plan and execute campaigns that get people excited and engaged, from product drops to interactive experiences.
• Stay Ahead of the Curve – Keep an eye on market trends, competitors, and customer behavior to constantly refine and improve our approach.
• Collaborate Across Teams – Work alongside product, community, and creative to align growth efforts with company goals.

Requirements

• Live & breathe growth marketing – You know how to scale fast using data, automation, and creative marketing strategies.
• Love running experiments – A/B tests, growth loops, referral hacks—you’re always testing, learning, and optimizing.
• Are metrics-obsessed – You track CAC, LTV, retention, churn, and conversion rates like a pro.
• Have a strong digital marketing foundation – You understand SEO, paid ads, email marketing, social, and analytics tools.
• Get Web3 & blockchain – You’ve bought NFTs, tokens, or crypto and understand the ecosystem.
• Thrive in fast-paced environments – You love early-stage startups, rapid iterations, and wearing multiple hats.
• Have a growth mindset – You’re scrappy, resourceful, and always looking for new ways to drive results.

Benefits

• Startup energy, high growth – You’ll move fast, learn fast, and have a real impact on shaping the future of digital fandom.
• Big challenges, big ownership – You’ll own your projects from start to finish, with the freedom to innovate.
• Work at the forefront of Web3 – Be part of a team that’s pushing the boundaries of blockchain-powered entertainment.
• Competitive compensation + equity – Because great work deserves great rewards.
• Sound like something you’d crush? Let’s talk.