Senior Director, Brand & Solutions Integrated Marketing - Remote

Overview

We are seeking a Sr. Director, Brand & Solutions Integrated Marketing to define and lead how WordPress VIP brings integrated, market-facing campaigns to life—grounded in a strong brand, unified messaging, and strategic relevance across industries and customer needs. In this role, you’ll be responsible for ensuring the end-to-end success of the strategy and execution of our brand and solutions marketing initiatives, ensuring alignment across product, partner, and GTM (Go to Market) motions to drive awareness, perception shift, engagement, and ultimately, growth.

In Short

• Lead integrated marketing campaigns for brand and solutions.
• Collaborate with cross-functional teams including Sales, Product, and Customer Success.
• Drive awareness and market leadership through strategic marketing initiatives.
• Utilize data-driven insights to optimize campaign strategies.
• Establish advanced measurement frameworks for assessing campaign effectiveness.
• Foster a culture of collaboration and continuous learning within the team.
• Champion customer storytelling to enhance brand credibility.
• Define and lead the roadmap for marketing initiatives.
• Ensure unified messaging across all marketing channels.
• Contribute to overall marketing strategy and commercial investment planning.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Several years of B2B marketing experience, especially in enterprise or SaaS.
• Proven track record in leading global marketing programs with measurable impact.
• Experience in performance marketing and demand generation.
• Strong analytical and strategic problem-solving skills.
• Exceptional leadership and team-building abilities.
• Proficiency in marketing automation and analytics tools.
• Understanding of global markets and regional nuances.
• Ability to connect product value to buyer needs.
• Passion for driving results through data-informed strategies.

Benefits

• Fully remote work environment.
• Open vacation policy.
• Comprehensive benefits package.
• Opportunities for professional growth and development.
• Collaborative and inclusive company culture.
• Competitive salary reflecting potential contribution.
• Access to cutting-edge marketing tools and technologies.
• Support for diversity, equity, and inclusion initiatives.
• Commitment to employee wellbeing and work-life balance.
• Engagement in impactful projects that democratize publishing and commerce.