Marketing & Content Virtual Assistant for Therapy Product Launch - Remote

Overview

This role seeks a proactive Marketing & Content Virtual Assistant to support a psychotherapy practice in launching a couples-therapy product, managing content production, and enhancing the brand's visibility.

In Short

• Develop a 90-day launch plan for a couples-therapy product.
• Manage content production across social media platforms.
• Provide financial planning guidance for product launches.
• Build and manage a weekly content calendar.
• Edit short-form videos and create engaging visuals.
• Monitor social media engagement and respond to comments.
• Run outreach for partnerships and manage community engagement.
• Track performance metrics and suggest improvements.
• Work independently while collaborating with the founder.
• Deliver consistent results while working U.S. Eastern hours.

Requirements

• 3 - 5 years of experience in e-commerce strategy and product launches.
• Strong knowledge of social media platforms and trends.
• Proficiency in video editing and graphic design software.
• Excellent communication and organizational skills.
• Ability to translate strategies into actionable steps.
• Experience guiding individuals with limited e-commerce knowledge.
• Proven ability to drive execution of marketing plans.
• Excellent written English and confident communication skills.
• Experience with Google Workspace for project management.
• Self-motivated and dependable in delivering results.

Benefits

• Opportunity to work on a meaningful product launch.
• Flexible working hours from anywhere.
• Collaboration with an experienced founder.
• Potential for professional growth in e-commerce and marketing.
• Supportive work environment focused on creativity and innovation.