Paid Social Lead - Remote

Overview

As the Lead of Paid Social, you will be responsible for driving customer acquisition and reactivation campaigns across multiple social media platforms while working with a team of experts.

In Short

• Lead and execute paid social campaigns on platforms like Meta, TikTok, and Snapchat.
• Utilize data analytics to optimize campaign performance and ROI.
• Manage campaign trafficking, quality control, and reporting.
• Collaborate with internal teams to enhance campaign effectiveness.
• Develop relationships with paid social partners for performance growth.
• Conduct A/B testing across paid social channels.
• Provide project management support to meet deadlines.
• Oversee and launch paid social creatives with the Brand Team.
• Focus on growth and efficiency in marketing activities.
• Foster a positive and proactive environment within the team.

Requirements

• Proven experience in managing large-scale paid social campaigns.
• Strong understanding of performance marketing metrics.
• Excellent communication and presentation skills.
• Strong quantitative and analytical skills.
• Process-improvement mindset.
• Ability to thrive in a fast-paced startup environment.
• Positive attitude towards challenges and new opportunities.
• Hands-on approach to campaign management.

Benefits

• Opportunity to work with a global brand.
• Engage in a high-impact role with cross-team collaboration.
• Contribute to strategic planning and execution.
• Work in a dynamic and analytical environment.