Senior Manager, Direct I/O (Media Planning & Buying) - Remote

Overview

The Senior Manager, Direct IO will lead media planning and activation across traditional and digital direct publisher media, overseeing client relationships and media strategies.

In Short

• Lead media planning and activation across various media types.
• Serve as the day-to-day client lead for media initiatives.
• Oversee planning, activation, and measurement of media strategies.
• Drive innovation in media strategy through creative thinking.
• Collaborate with internal teams for integrated media strategies.
• Manage RFP processes and deliver recommendations to clients.
• Negotiate terms and rates with media partners.
• Identify opportunities for expanding partnerships.
• Utilize advanced measurement techniques for media performance.
• Contribute to a supportive and inclusive work environment.

Requirements

• 3+ years of media planning and buying experience.
• Strong knowledge of Linear TV, Radio, OOH, and digital media.
• Familiarity with programmatic advertising is a plus.
• Experience in planning large-scale publisher direct programs.
• Ability to manage multiple projects and meet deadlines.
• Proven relationship-building skills with vendors.
• Strong process development and team training skills.
• Curiosity and a desire to innovate.
• Experience in retail apparel or DTC e-commerce is preferred.

Benefits

• Half-day Fridays year-round.
• Unlimited PTO.
• Extended holiday breaks.
• Flexible work schedules.
• 100% paid parental leave.
• 401(k) matching.
• Comprehensive medical, dental, and vision insurance.
• Life and pet insurance options.
• Annual Class Pass Credits.
• Opportunities for learning and development.