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Director, EMEA Field Marketing - Remote

Posted 2 weeks ago

Overview

As the Director, EMEA Field Marketing, you will lead a talented and motivated team of Field Marketers. You will be responsible for setting the EMEA field strategy and overseeing the execution of events and account-based marketing initiatives to continue our growth trajectory.

In Short

  • Own the EMEA Field Marketing strategy and execution to drive pipeline growth across the EMEA region.
  • Command reporting tools to communicate on performance of marketing programs and activity in a timely manner to Sales and Marketing stakeholders against agreed targets and performance metrics.
  • Lead and develop a team of EMEA Field Marketers focusing on field strategy & tactics.
  • Build out a field center of excellence to enable Wiz business to scale across the region.
  • Grow the field motion by being hands-on with execution while mentoring and coaching the team to optimize and maximize efficiency.
  • Partner with the sales team on strategy, targeting, and an account approach for field initiatives.
  • Lead the strategy for executing data-driven integrated field programs in partnership with other marketing teams to reach target audiences and in alignment with strategic market moments to extend reach.
  • Build and maintain relationships with external partners, including agencies, vendors, and industry organizations to drive customer engagement and generate leads.
  • Develop and implement measurement plans to evaluate the effectiveness of field marketing programs and campaigns and adjust as necessary to optimize performance.
  • Ensure all field marketing efforts are aligned with the company's overall brand, mission, and values.

Requirements

  • Unmistakable evidence of natural curiosity and creativity.
  • Experience managing a team of field marketing professionals, including regional field marketing managers and coordinators.
  • Bachelor's degree, emphasis in marketing preferred.
  • Experience in delivering SaaS model is desired.
  • Experience developing and executing successful lead gen and sales enablement marketing plans, specifically in client segments.
  • Track record of building and driving successful marketing strategies, plans and results while tightly aligned with sales and leadership.
  • Self-motivated, able to work autonomously and communicate with remote management for extended periods of time.
  • Knowledge of Marketo, Tableau, Salesforce, and 6sense.
  • Strong demand generation experience building multi-touch, integrated campaigns.
  • Excellent strategic thinking skills with ability to make data-driven decisions.

Benefits

  • Opportunity to work in a fast-growing startup.
  • Freedom to think creatively and contribute to record growth.
  • Work with a talented and motivated team.
  • Make a significant impact in the cloud security industry.
  • Flexible working environment.

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