Product Marketing Manager (CRO) - Remote

Overview

We are looking for a Product Marketing Manager to join United Tech and take ownership of a key product direction with a clear impact on conversion results. In this role, you’ll be responsible for building and scaling a systematic approach to analysing, optimizing, and testing landing pages across Facebook and affiliate channels.

In Short

• Systematically collect and analyse competitor landing pages across different channels
• Evaluate the performance of existing landing pages from both UX and technical stability perspectives
• Formulate clear, data-driven hypotheses for A/B tests tailored to each channel’s specifics
• Prepare detailed specifications for implementation, including event tracking requirements
• Launch and monitor experiments, analyse results, and adjust strategies based on data insights
• Identify and resolve technical issues while ensuring quality control of all implementations
• Collaborate closely with analysts, designers, and developers to ensure smooth testing and execution of changes

Requirements

• 2–4 years of experience as a Product Marketing Manager
• Hands-on experience with brands or products on Tier-1 market
• English proficiency at B1+ level
• Solid background in web2web funnels
• Proven track record of designing, running, analysing landing page split tests
• Experience with analytics tools (Google Analytics, Tableau, Microsoft Clarity/Hotjar, etc.)
• Ability to write clear and structured technical specifications for designers and developers
• Result-oriented, structured and attentive mindset
• Strong communication skills


Would be a plus
• Experience in the social networking niche
• Familiarity with Facebook or Affiliate web2web funnels

Benefits

• Care and support: 
• 20 paid vacation days, 15 sick days, and 6 additional days off for family events
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Team building events, corporate gifts, and stylish merchFinancial and legal support
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine


• Comfortable working environment:
• Work from our Kyiv hub or remotely with a flexible schedule 
• Workspace rental reimbursement in other cities and abroad
• Modern equipment or depreciation of your own tools


• Investment in your future:
• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
• 70% of our heads and leads have grown into their roles here – so can you!
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events