Remote Otter LogoRemoteOtter

Email Marketer - Remote

Posted 2 weeks ago

Overview

The Email Marketer will be responsible for designing, implementing, and optimizing email campaigns that convert and retain customers. This role requires expertise in Klaviyo, data analysis, and automation strategies to maximize engagement and revenue.

In Short

  • Develop and execute high-converting email marketing campaigns tailored for e-commerce audiences.
  • Create compelling email copy and engaging templates to drive customer engagement and sales.
  • Set up, manage, and optimize automated email flows such as welcome sequences, abandoned cart flows, post-purchase sequences, and re-engagement campaigns.
  • Utilize Klaviyo to build and manage targeted campaigns and automations.
  • Segment audiences based on behavior, purchase history, and engagement data.
  • Test and iterate on email strategies, subject lines, and content to improve open rates, click-through rates, and conversion rates.
  • Track and analyze email performance metrics, providing insights and recommendations to optimize campaign effectiveness.
  • Implement A/B testing strategies to improve email engagement and revenue generation.
  • Monitor email deliverability and sender reputation, ensuring compliance with best practices.

Requirements

  • Proven experience in email marketing, preferably in e-commerce.
  • Strong knowledge of Klaviyo and email automation tools.
  • Ability to analyze data and derive actionable insights.
  • Excellent copywriting and communication skills.
  • Familiarity with A/B testing and performance metrics.

Benefits

  • Flexible working hours.
  • Opportunity to work remotely.
  • Professional development opportunities.
  • Collaborative team environment.

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