Senior Director, Influencer Marketing - Remote

Overview

The Ad Council’s Creators for Good team is seeking a Senior Director, Influencer Marketing (Contract Employee) for 6-month maternity leave coverage. This role will co-lead the Ad Council’s in-house influencer marketing team, focusing on mental and public health campaigns.

In Short

• Co-lead the influencer marketing team operations.
• Manage ongoing content projects and team of direct reports.
• Oversee influencer campaign activation and logistics coordination.
• Develop overarching influencer marketing strategies.
• Collaborate with PR, Media, Research, and Analytics teams.
• Identify partnership opportunities to elevate campaign initiatives.
• Provide strategic guidance to team members.
• Monitor team’s quarterly service fees and operations.
• Partner with social media platforms for campaign activation.
• Support professional development of direct reports.

Requirements

• 10+ years of experience in influencer marketing.
• Experience in client management and team mentoring.
• Creative and strategic thinker.
• Knowledge of media and advertising landscape.
• Excellent organizational and project management skills.
• Strong communication skills (verbal and written).
• Experience with social listening and influencer marketing tools.
• Experience with content development and production.
• Strong understanding of social media landscape.

Benefits

• Contract employees eligible for limited benefits and paid time off.