Manager, User Acquisition - Remote

Overview

The Manager, User Acquisition at Tala will lead efforts in driving significant user growth through strategic media buying and data-driven experimentation.

In Short

• Develop and execute user acquisition strategies.
• Utilize advertising platforms for campaign performance.
• Analyze complex data sets for actionable insights.
• Enhance targeting and messaging through customer understanding.
• Collaborate with global teams to drive user growth.
• 5+ years in app user acquisition required.
• Experience with large paid social and programmatic budgets.
• Ability to design and execute incrementality tests.
• Excellent communication skills are necessary.
• Preferred skills include statistical modeling knowledge.

Requirements

• 5+ years proven experience in app user acquisition.
• Experience managing an 8-figure+ paid social budget.
• Experience launching new channels from the ground up.
• Ability to design and execute incrementality tests.
• Excellent communication skills across global teams.
• Understanding of statistical modeling preferred.
• Experience with paid social and programmatic media.

Benefits

• Opportunity to impact the economic power of the Global Majority.
• Remote-first work environment.
• Work with a dynamic and passionate team.
• Engagement with diverse markets and cultures.
• Access to innovative tools and platforms.