Soda Data NV is an innovative company focused on enhancing data quality through automated monitoring and testing solutions. Founded in 2019 by industry veterans Maarten and Tom, Soda empowers Data Engineers to take ownership of data quality initiatives by integrating them into the engineering process. Their flagship product, Soda Core, is an open-source tool utilized by major companies like Tesla and Slack, while the commercial offering, Soda Cloud, provides robust solutions for data observability and testing. With a commitment to transparency, autonomy, and a proactive culture, Soda is well-funded and positioned for growth in the data-centric software industry.