Growth Marketing Manager, Offline - Remote

Overview

Skylight is a technology startup based out of Los Angeles and San Francisco. Our mission is to connect loved ones by creating the world’s simplest products and services that improve family life. We make consumer products, like Skylight Frame and Skylight Calendar, that are loved by millions of people across the globe. Our founders are former venture capitalists and serial entrepreneurs, who have scaled this business to $100M+ in annual revenue while being completely bootstrapped. We think often about the thousands of smiles we are able to put on our customers’ faces each day, and it fills our hearts with purpose. That’s why we have been working hard to expand our team and invent, so that we can continue to bring the magic of Skylight to millions of loved ones throughout the world.

In Short

• Results-driven and highly motivated problem solver
• Experience driving growth across offline channels
• Report directly to the Director of Growth
• Responsible for efficient customer acquisition
• Launch offline channels including Podcast, Radio, Linear TV, and CTV
• Manage channels to CPA targets
• Champion offline test-and-learn agenda
• Own offline measurement methodologies
• Partner with creative team for concept execution
• Lead relationships with offline media agencies

Requirements

• Strong analytical and entrepreneurial mindset
• Experience in offline marketing strategies
• Ability to refine and optimize existing tactics
• Proven track record in customer acquisition
• Excellent communication and collaboration skills

Benefits

• Opportunity to build marketing strategy from the ground up
• Work in a mission-driven company
• Collaborate with a talented team
• Impact millions of customers