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Influencer Marketing Manager - Remote

Posted 37 weeks ago
Marketing
Full Time
Germany

Overview

The Influencer Marketing Manager will be responsible for overseeing the entire influencer marketing strategy at Sivara, from creator selection to campaign planning and scaling. This role requires strategic thinking and the ability to grow into the Head of Influencer Marketing position.

In Short

  • Responsible for the complete influencer marketing strategy.
  • Build and maintain long-term relationships with creators.
  • Plan and optimize campaigns, manage budget and performance.
  • Establish a sustainable micro-influencer network.
  • Create briefings and coordinate with creators and their management.
  • Analyze KPIs and derive optimizations.
  • Test new formats and platforms.
  • Develop structures and processes for scalable influencer marketing.

Requirements

  • Experience in influencer marketing, ideally in D2C or e-commerce.
  • Passionate about the creator world and quick to recognize trends.
  • Desire for responsibility from the start.
  • Creative mindset with a hands-on approach.
  • Strong understanding of KPIs and data-driven work.
  • Familiarity with Instagram, TikTok, YouTube, and Pinterest.
  • Proficient in Google Sheets for reporting and KPI tracking.
  • Ability to work independently and deliver results.

Benefits

  • 100% remote work flexibility.
  • Flexible working hours that adapt to your life.
  • Trust-based work environment with minimal bureaucracy.
  • 30 days of vacation plus an additional day off on your birthday.
  • Flat hierarchies.
  • Performance bonuses.
  • Networking opportunities with leading D2C brands.
  • Learning experience in D2C scaling within a growing company.
Sivara logo

Sivara

Sivara is a dynamic and innovative company specializing in influencer marketing and social media management. With a keen eye for trends and a deep understanding of brand aesthetics, Sivara focuses on connecting brands with the right influencers who resonate not only visually but also in terms of energy and conviction. The company values creativity, reliability, and performance, fostering a humorous and performance-oriented team culture. Sivara offers a flexible work environment with flat hierarchies, allowing employees to work remotely and manage their time based on performance rather than hours worked.

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