Remote Otter LogoRemoteOtter

Marketing Automation Specialist - Remote

Posted 5 days ago
Marketing
Full Time
MX

Overview

Join our client, an entrepreneurial-minded company committed to transforming the healthcare sector by democratizing access to cutting-edge medical technology. Since its inception, the company has built a solid value proposition based on the belief that doctors deserve the best tools to improve their patients’ lives. This organization positions itself as a key strategic partner for healthcare professionals, offering comprehensive solutions that combine technology, expertise, and expert guidance.

In this dynamic environment, our client operates under the values of innovation, operational excellence, and talent development. It fosters a collaborative and challenging culture where each team member takes extreme ownership of their role, driving continuous improvements that directly impact the customer experience. Innovation is not just a goal—it’s part of the organization’s DNA: this is where paradigms are broken, and growth is constantly driven, both for the company and its people.

The organization is currently in a scaling phase, with ambitious plans to expand into new medical specialties and a strong focus on continuous improvement. With robust commercial and marketing processes, a solid technological platform, and a customer-centric philosophy, our client is the ideal place for those who want to be part of a high-performing, agile, and purpose-driven team. If you are passionate about social impact, technology, and personal growth, this is your opportunity to make a meaningful impact.

In Short

  • Manage and optimize the Martech stack, including CRM data maintenance (HubSpot, Salesforce), support with CDP platforms, and evaluation/integration of new Martech tools using API connections.
  • Support marketing automation and campaign execution, assisting in the design, validation, and maintenance of automated marketing flows and setting up and monitoring email marketing campaigns.
  • Conduct data analysis and reporting, generating performance reports, validating tagging and tracking implementation, interpreting site audit data, and monitoring KPIs and ROI.
  • Ensure data quality and compliance, maintaining a clean, accurate marketing database while applying data privacy and quality assurance protocols.
  • Collaborate with cross-functional teams (Paid Media, SEO, Web Design, Sales, Creative, IT) to identify technological needs and implement Martech solutions.
  • Manage projects using Agile methodologies, leveraging tools such as ASANA to ensure efficient execution and adaptability in Martech implementations.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, Communications, or a related field.
  • 1–3 years of professional experience in digital marketing agencies or consulting firms, particularly in support or coordination roles.
  • Proven experience with CRM systems (preferably HubSpot and Salesforce), data analytics tools (e.g., Google Analytics), and project management using ASANA under Agile methodologies.

Benefits

  • Great opportunity for growth in Martech and advanced digital environments.
Sequoia Connect logo

Sequoia Connect

Sequoia Connect is an innovative platform dedicated to enhancing community management, monetization, and growth. It provides a comprehensive suite of modular tools that streamline operations for group leaders and event organizers, facilitating efficient management of memberships, events, and content delivery. By integrating various community management functions into a single user-friendly platform, Sequoia Connect empowers community leaders to focus on delivering value to their members, fostering engagement and a cohesive environment. The company supports creators, educators, and organizations in cultivating vibrant communities, while offering a collaborative work environment that values creativity and continuous improvement.

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