Senior Lifecycle Marketing Manager - Remote

Overview

Self Financial is a venture-backed, high-growth FinTech company with a mission to increase economic inclusion and financial resilience by empowering people to build credit and build savings.

In Short

• Architect and execute payment and account lifecycle communications.
• Collaborate with Product Marketing, Analytics, Product, and Ops.
• Design messaging frameworks for product lifecycles.
• Configure and launch campaigns in Braze.
• Monitor performance and adjust tactics in real-time.
• Work with Analytics to define high-value segments.
• Ensure compliance with regulatory standards.
• Maintain a “Test Library” for knowledge sharing.
• Present insights to senior leadership.
• 5+ years of lifecycle marketing experience required.

Requirements

• Expertise in Braze or similar platforms.
• Deep understanding of email, push, SMS marketing best practices.
• Data-driven mindset with proficiency in SQL or BI tools.
• Strong project management and communication skills.
• Experience in FinTech or financial services preferred.

Benefits

• Company equity in the form of Stock Options.
• Performance-based bonuses.
• Generous employer-paid health, vision, and dental insurance.
• Flexible vacation policy.
• Educational assistance.
• Free gym membership.
• Casual dress code.
• Team building events and activities.
• Remote work arrangements/flexible work schedule.
• Paid parental leave.