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Associate Director, Experience Strategy - Remote

Posted 2 weeks ago
Sales / Business
Full Time
USA
$110,000 - $132,000/year

Overview

The Associate Director of Experience Strategy is a key leadership role responsible for bridging the gap between marketing initiatives and sales team efforts, focusing on creating a seamless customer journey.

In Short

  • Lead the development of Marketing to Sales strategy across large, complex clients
  • Own all strategic deliverables across the account
  • Drive change across client stakeholders
  • Partner with Marketing Sciences for integrated test and measurement plans
  • Contribute to strategic recommendations on core CRM technologies
  • Champion CRM strategy within the office and network
  • Act as a liaison between account, client, technology, and marketing science teams
  • Facilitate communication and workshops for alignment
  • Build client relationships and identify business opportunities
  • Contribute to thought leadership program

Requirements

  • Experience in CRM strategy development
  • Managing strategic deliverables across complex client accounts
  • Confidence in working with senior clients
  • Strong understanding of data-driven marketing
  • Analytical skills and experience with data visualization tools

Benefits

  • Health/vision/dental insurance
  • 401(k) and stock options
  • Flexible Spending Accounts
  • Vacation, sick, and personal days
  • Paid parental leave and disability benefits

RAPP

RAPP

RAPP is a global communications and marketing agency that is building a unified brand experience for Mercedes-Benz, under the Omnicom umbrella since January 2022. The agency combines top talents from various Omnicom agencies, including RAPP, to support the world's most valuable luxury car manufacturer in leading the future of electric mobility and creating the most desirable cars. As part of the Precision Marketing Group of Omnicom, RAPP focuses on creating value from individual brand experiences, leveraging expertise in media, data analytics, CRM, branding, performance, creative solutions, web personalization, content automation, public relations, events, and social media. The company promotes a collaborative culture and values diversity, believing it enhances their ability to create value for brands.

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