Marketing Specialist - Remote

Overview

Our client is a dynamic platform dedicated to delivering impactful and strategic solutions for publishers. They are seeking a detail-oriented Marketing Specialist to execute high-volume campaigns across DV360, Facebook, LinkedIn, and Google Ad Manager. In this client-facing role, you will be responsible for setting up, optimizing, and analyzing the performance of digital campaigns. Strong communication skills are essential, as you will work closely with clients to ensure campaign objectives are met. The ideal candidate excels in a fast-paced environment, can manage multiple campaigns simultaneously, and is passionate about delivering results at scale.

In Short

• Execute and manage digital ad placements on platforms such as DV360.
• Plan, execute, and optimize paid social media campaigns across platforms like Meta and LinkedIn.
• Maintain meticulous attention to detail in all campaign tasks.
• Focus on client goals to ensure marketing activities deliver measurable impact.
• Provide detailed reporting and actionable insights to clients.
• Manage audience targeting, ad creative, budget pacing, and A/B testing.
• Deliver marketing solutions that align with client objectives.
• Communicate regularly with clients/internal parties to review campaign progress.
• Leverage first-party data for audience segmentation and targeting.
• Ensure compliance with privacy regulations in marketing strategies.

Requirements

• A minimum of 2 years of hands-on experience managing campaigns across multiple channels.
• Proven ability to leverage first-party data for audience segmentation.
• Experience in setting up, managing, and optimizing digital ad placements.
• Strong client-centric attitude and communication skills.
• Excellent verbal and written communication skills in English.
• Strong organizational skills with a hands-on approach.

Benefits

• Opportunity to work in a dynamic and impactful environment.
• Engage in high-volume campaigns across various platforms.
• Collaborate closely with clients to achieve their marketing goals.
• Develop skills in digital advertising and campaign management.
• Work remotely with flexible hours.