Marketing Generalist - Remote

Overview

Our client is a dynamic platform dedicated to delivering impactful and strategic solutions for publishers. They are seeking a detail-oriented Marketing Generalist to execute high-volume campaigns across DV360, Facebook, LinkedIn, and Google Ad Manager. In this client-facing role, you will be responsible for setting up, optimizing, and analyzing the performance of digital campaigns. Strong communication skills are essential, as you will work closely with clients to ensure campaign objectives are met. The ideal candidate excels in a fast-paced environment, can manage multiple campaigns simultaneously, and is passionate about delivering results at scale.

In Short

• Execute and manage digital ad placements on platforms such as DV360.
• Plan, execute, and optimize paid social media campaigns across platforms like Meta and LinkedIn.
• Maintain meticulous attention to detail in all campaign tasks.
• Focus on client goals and deliver measurable impact.
• Provide detailed reporting and actionable insights to clients.
• Manage audience targeting, ad creative, budget pacing, and A/B testing.
• Ensure campaigns meet the highest standards of quality control.
• Deliver marketing solutions that align with client objectives.
• Communicate regularly with clients to review campaign progress.
• Drive positive outcomes through a client-centric approach.

Requirements

• A minimum of 2 years of hands-on experience managing campaigns across multiple channels.
• Proven ability to leverage first-party data for audience segmentation and targeting.
• Experience in setting up, managing, and optimizing digital ad placements.
• Strong ability to focus on client needs and deliver impactful marketing solutions.
• Excellent verbal and written communication skills in English.
• Strong organizational skills with a hands-on approach to managing timelines and budgets.

Benefits

• Opportunity to work in a dynamic and fast-paced environment.
• Engage in impactful marketing strategies.
• Collaborate with a team of professionals dedicated to client success.
• Flexible working hours.
• Work from home.