Marketing Specialist - Remote

Overview

We are seeking an experienced Marketing Specialist to lead integrated marketing initiatives across B2B and B2C channels within the automobile transportation brokerage industry.

In Short

• Develop and execute multi-channel marketing strategies targeting various customer segments.
• Build and optimize campaigns across email, paid search, and digital advertising.
• Segment audiences using customer data and optimize conversion rates.
• Track and report key marketing metrics to deliver actionable insights.
• Collaborate cross-functionally with sales and operations teams.
• Manage marketing budgets and monitor industry trends.
• Oversee participation in national trade shows and events.
• 5+ years of digital marketing experience required.
• Strong experience with CRM and analytics platforms.
• Excellent communication and project management skills.

Requirements

• 5+ years of digital marketing experience.
• Proven success in executing integrated marketing campaigns.
• Experience with CRM systems and marketing automation.
• Strong analytical skills and ability to work independently.

Benefits

• Competitive Pay
• Generous PTO
• Health, Dental, Disability & Life Insurance
• Positive Collaborative Work Environment
• Company outings