Senior CRO Manager / Growth Optimization Lead - Remote

Overview

The Senior CRO Manager will play a critical role in optimizing the customer journey and improving conversion rates for a fast-growing direct-to-consumer beauty and wellness brand.

In Short

• Lead conversion rate optimization strategies and initiatives.
• Identify and address friction points in the customer journey.
• Execute A/B testing to enhance site performance.
• Collaborate with cross-functional teams to drive measurable outcomes.
• Build and optimize landing pages for various marketing channels.
• Monitor website performance and recommend rapid solutions.
• Utilize AI tools for content generation and testing.
• Manage CRO backlog and testing pipeline effectively.
• Report on key performance indicators and success metrics.
• Expand the CRO function by hiring and managing additional resources.

Requirements

• Strong analytical and detail-oriented mindset.
• Experience with A/B testing and conversion rate optimization.
• Proficiency in using tools like Shopify Plus and Google Analytics.
• Ability to work cross-functionally with creative and engineering teams.
• Familiarity with AI tools for optimization and testing.
• Excellent communication and collaboration skills.
• Proven track record of improving conversion rates and revenue.
• Experience in the beauty or wellness industry is a plus.
• Hands-on experience with landing page creation and optimization.
• Ability to manage multiple projects and prioritize effectively.

Benefits

• Opportunity to work with a fast-growing company.
• Remote work flexibility.
• Collaborative and innovative work environment.
• Potential for career growth and expansion of responsibilities.
• Access to cutting-edge tools and technologies.
• Contribute to meaningful projects that impact customer experiences.
• Work with a talented and diverse team.
• Competitive salary and benefits package.
• Flexible working hours.
• Ongoing learning and professional development opportunities.