Creative Strategist (Paid Ads/UGC) - Remote

Overview

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent! We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world. Our client is looking for a high-level Creative Strategist to lead performance creative across the business. This role sits at the intersection of data, creativity, and growth—owning the development of new concepts, scaling winning ideas, and driving consistent creative output that converts.

In Short

• Lead performance creative initiatives for business growth.
• Prioritize high-impact creative over calendar-driven requests.
• Focus on evergreen creative that scales effectively.
• Translate data into actionable creative concepts.
• Bridge the gap between ad performance and business strategy.
• Immerse in industry content beyond just competitor research.
• Build systems to enhance customer understanding.
• Utilize AI tools for research and ideation.
• Consume culture and trends to inform creative strategies.
• Test products to gain firsthand experience.

Requirements

• Experience in creative strategy and performance marketing.
• Strong analytical skills to interpret data for creative insights.
• Ability to prioritize impactful projects effectively.
• Familiarity with media buying tactics and business metrics.
• Experience leveraging AI tools in marketing.
• Strong understanding of customer acquisition strategies.
• Ability to work remotely and manage projects independently.
• Excellent communication and collaboration skills.
• Passion for culture and trends in marketing.
• Willingness to engage with products for deeper insights.

Benefits

• Flexible remote work environment.
• Opportunity to work with top-tier clients.
• Engagement in innovative marketing strategies.
• Professional growth and development opportunities.
• Collaborative team culture.
• Access to AI tools and resources.
• Dynamic work environment focused on creativity.
• Involvement in shaping business growth strategies.
• Competitive compensation package.
• Work-life balance initiatives.