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Creative Strategist (DTC Ecommerce) - Remote

Posted 14 hours ago
Marketing
Full Time
Brazil

Overview

We are seeking a Creative Strategist to drive our client's paid advertising performance through high-converting ad concepts and data-driven iterations.

In Short

  • Generate multiple creative angles and concepts weekly based on performance data, customer insights, and market trends
  • Write scripts for various ad formats including UGC, VSLs, static ads, and short-form video content
  • Review campaign performance feedback from the media buyer and use data to inform next creative iterations
  • Provide clear direction and feedback to the design/video team to ensure effective execution
  • Monitor competitor ads, viral trends, and platform best practices across Meta and Instagram
  • Work in weekly cycles with the media buyer and creative team to test, learn, and scale winning concepts

Requirements

  • Deep understanding of DTC ecommerce and consumer psychology
  • Experience in creating high-converting ad concepts
  • Ability to analyze performance data to inform creative decisions
  • Strong collaboration skills with design and media teams
  • Knowledge of social media advertising best practices

Benefits

  • Opportunity to work remotely
  • Be part of a global staffing and recruiting agency
  • Engage in a fast-paced and innovative work environment
Paired logo

Paired

Paired is a global staffing and recruiting agency that specializes in connecting remote work opportunities with top-tier talent worldwide. The company is dedicated to helping individuals find great jobs that match their specific skill sets, regardless of their location. Paired's client is a leader in AI-driven content, focused on sharing the latest insights and trends in artificial intelligence. They are seeking a Social Media Brand Partnership Manager to oversee brand collaborations and support the founder in content creation, ensuring that brand messages resonate with audiences and align with industry trends.

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