Senior Copywriter - Remote

Overview

The Senior Copywriter writes highly informative communications for an Aetna key strategic client, ensuring that all written materials meet client objectives, regulatory requirements, and brand guidelines.

In Short

• Write creative, effective copy for various channels including print, digital, and video.
• Ensure all writing deliverables meet quality standards and client objectives.
• Collaborate with account management, creative, and client teams.
• Maintain consistent voice and audience focus in writing.
• Proactively identify opportunities for operational efficiencies.
• Review and proofread work to ensure zero errors.
• Possess a deep understanding of the health insurance industry.
• Adapt writing style to various audiences and media.
• Utilize AI tools for proofreading and enhancing copy.
• Execute writing requests accurately and on time.

Requirements

• 5+ years of copywriting experience.
• Experience in health benefits insurance marketing and communication.
• Knowledge of compliance and legal requirements surrounding copy.
• Bachelor’s degree in English, Marketing, or Communications preferred.
• Proficiency with AP or Chicago Manual of Style.
• Ability to adapt writing style to various audiences.
• Experience using AI to proof and enhance copy.
• Strong attention to detail and accuracy.
• Ability to work collaboratively in a team environment.
• Deep understanding of client’s health benefits products and business objectives.

Benefits

• Full range of medical, dental, and vision benefits.
• 401(k) retirement savings plan.
• Employee Stock Purchase Plan available.
• Fully-paid term life insurance plan.
• Short-term and long-term disability benefits.
• Paid Time Off (PTO) and paid holidays.
• Education assistance and free development courses.
• CVS store discount and discount programs with partners.
• Numerous well-being programs.
• Opportunities for collaboration and recognition.