Measured is the pioneer and leader of incrementality-based measurement and optimization for consumer brands. Leading brands use our elegant, all-in-one platform to manage, test, plan, and optimize over $15 billion in full-funnel media investments. Since 2017, we have helped marketers prove the incremental impact of their advertising and maximize ROI with unmatched ease, precision, and efficiency. Measured is the only company that empowers brands with comprehensive incrementality intelligence through adaptive methodology, end-to-end automation, and industry-leading expertise. Measured is led by marketing measurement entrepreneur Trevor Testwuide, and boasts a veteran team of cross-channel marketing analytics experts.
Measured is a remote-first company that specializes in helping direct-to-consumer (DTC) brands enhance their growth by accurately assessing the incremental impact of media on business outcomes. They offer the Measured Intelligence Suite, an enterprise-grade software solution that simplifies the execution of automated incrementality experiments across various marketing channels while providing comprehensive cross-channel reporting. Their platform is built on a marketing data warehouse designed for analytics, ensuring a privacy-compliant environment for managing and utilizing essential marketing data. Measured is dedicated to delivering high-impact value to its Enterprise customers through collaboration with engineers, designers, data scientists, and customer success teams.
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Measured is a remote-first company that specializes in helping direct-to-consumer (DTC) brands enhance their growth by accurately assessing the incremental impact of media on business outcomes. They offer the Measured Intelligence Suite, an enterprise-grade software solution that simplifies the execution of automated incrementality experiments across various marketing channels while providing comprehensive cross-channel reporting. Their platform is built on a marketing data warehouse designed for analytics, ensuring a privacy-compliant environment for managing and utilizing essential marketing data. Measured is dedicated to delivering high-impact value to its Enterprise customers through collaboration with engineers, designers, data scientists, and customer success teams.
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