marktguru Deutschland, a subsidiary of ProSiebenSat.1 Media SE, is a leading provider of powerful shopper marketing solutions and operates the highly popular Smart Shopping App, one of the most utilized digital services in the German-speaking region. As a key player in the digital communication of offers between industry and retail, marktguru serves as an innovative 360-degree solution partner for drive-to-store marketing. The company provides manufacturers and retailers access to a vast consumer base, reaching up to 60 million consumers monthly through its native integration with the Seven.One Media GmbH's marketing portfolio. Additionally, marktguru offers a range of audience-specific campaign mechanics and innovative data products that enable retailers and manufacturers to optimize their pricing and assortment strategies based on high-quality consumer and retail insights.