Luster is an innovative AI Practice and Predictive Enablement™ platform designed to enhance the performance of sales teams by addressing skill gaps before they affect outcomes. Utilizing hyper-realistic AI simulations and real-time skill insights, Luster enables sales representatives to refine essential techniques such as objection handling and discovery. Supported by High Alpha, the company crafts customized practice environments featuring tailored customer personas, ensuring that sales teams consistently achieve peak performance. Luster fosters a collaborative and inclusive work culture, emphasizing continuous learning, creativity, and the celebration of expertise.