Senior Product Marketing Manager - Remote

Overview

As a Senior Product Marketing Manager at Kraken, you will lead and execute the product marketing strategy for Kraken’s consumer Equities and xStocks offerings, driving awareness, adoption, and retention.

In Short

• Develop and lead marketing strategy for Equities and xStocks.
• Own full campaign management process across various channels.
• Understand and optimize the customer journey.
• Translate complex financial products into compelling value propositions.
• Collaborate with product managers and design teams.
• Define and report on key product KPIs.
• Champion customer insights to inform marketing initiatives.

Requirements

• 6+ years in Product Marketing Management, preferably in fintech.
• Strong expertise in crypto and financial markets.
• Proven ability to drive growth strategies.
• Data-driven marketer with campaign optimization skills.
• Creative storyteller with strong communication skills.
• Experience leading cross-functional teams.
• Entrepreneurial mindset in a high-growth environment.

Benefits

• Work in a fully remote environment with a diverse team.
• Opportunity to shape the future of crypto.
• Access to industry-leading security and support.