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Data Analyst - Remote

Posted 20 weeks ago
Data Analysis
Full Time
India

Overview

GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand’s advertising.

In Short

  • Provide analytical support to multiple stakeholders.
  • Develop scalable analytical solutions.
  • Identify problems and monitor KPIs.
  • Work with large data sets and cutting-edge analytical techniques.
  • Perform root cause analysis with minimum guidance.
  • Automate reports and dashboards through Python.
  • Collaborate with different stakeholders.
  • Suggest process improvements.
  • Gain experience in using location data.
  • Work in a dynamic startup environment.

Requirements

  • 4 year B.Tech degree in Computer Science, Statistics, Mathematics, Economics or related fields.
  • 2-4 years of experience in data analysis.
  • Ability to write SQL code.
  • Scripting/automation using Python.
  • Experience with data visualization tools like Looker/Tableau/Quicksight.
  • Understanding of statistics.

Benefits

  • Parental leave - Maternity and Paternity.
  • Flexible Time Offs.
  • In Office Daily Catered Lunch.
  • Health cover for hospitalization.
  • Tele-med for free doctor consultation.
  • Wellness/Gym Reimbursement.
  • Education reimbursement program.
  • Employee referral program.
  • Cell phone reimbursement.
  • National Pension System employer match.

G.C

GroundTruth Careers

GroundTruth is a leading media platform that specializes in driving real business results through targeted advertising campaigns. By leveraging observed consumer behavior, including location and purchase data, GroundTruth creates impactful advertising strategies across various digital platforms. The company measures consumer responses to these campaigns, providing insights into the effectiveness of brand advertising. Recognized as one of Ad Age’s Best Places to Work for multiple years, GroundTruth values innovative technology and the talent behind it, fostering a collaborative and inclusive work environment.

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