Organic Marketing Lead - Remote

Overview

We are seeking a results-driven Organic Marketing Lead to own and accelerate our AEO/SEO and ASO strategies, driving organic growth for Fetch.

In Short

• Own all aspects of organic marketing: AEO/SEO for web presence, ASO for mobile app stores.
• Develop and execute an ASO strategy to improve app store visibility.
• Audit website and content for SEO opportunities.
• Define and lead a content strategy aligned with SEO objectives.
• Collaborate with cross-functional teams to enhance content and metadata.
• Monitor performance metrics and iterate for improvement.
• Stay current with SEO, ASO, and content marketing trends.
• Potential for leadership growth as the first hire in this area.

Requirements

• 7+ years of experience in SEO/ASO/organic marketing.
• Demonstrated success in improving organic growth metrics.
• Strong content instincts for driving organic growth.
• Solid analytical skills with search and web analytics tools.
• Self-starter mindset with the ability to lead initiatives.
• Excellent communication skills for crafting content and collaboration.
• Adept at balancing long-term strategy with short-term executions.

Benefits

• Equity in Fetch for all employees.
• 401k match up to 4%.
• Comprehensive medical, dental, and vision plans.
• $10,000 per year in education reimbursement.
• Flexible PTO and 9 paid holidays.
• 20 weeks of paid parental leave for primary caregivers.
• $2,000 incentive for new family members.
• Flexible work environment with remote options.